Marketing needs to understand what people will buy and how people make buying decisions; designers need to understand what will help people do their work better while fitting into their lives and matching their culture. There is only a limited overlap between these questions.
– Hugh Beyer & Karen Holtzblatt
發文作者:asker | 十月 28, 2008
Marketing research & Contextual research
張貼於話語::Quote, 概念::Concept
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